We’re covers band. Doing our own crap versions of the European ideas.
Tribute acts without the charisma. Without the flair. Without brilliance of style. Without complexity. Without European depths.
‘Explaining’ them, the European greats. ‘Clarifying’ them. ‘Introducing’ them. ‘Contextualising’ them. ‘Clarifying’ them.
Making the ideas applicable. Relevant. Selling them on the ideas market. Making our own names as introducers and contextualisers. As backers of the right European horses. At pickers-out of Zeitgeist-ready thinkers.
Seeing if we can become the [insert hitherto-unknown French thinker here] guy. Corner the market. Publish THE book on [as-yet unknown French thinker.] Becoming the professor-expert on [just-translated French thinker.]